The HVAC Business → Sales Help Topics

I've learned that there are many imaginative contractors in the heating business, and many have a fine way with words, along with unusual ways of sizing equipment, explai...

"They don't live in the building. They never complain because they have nothing to complain about. They don't have agents, and best of all, they pay their rent on time." ...

There was a day when I posted a challenge on The Wall. I asked contractors to give me 100 reasons why people should do business with them. Most of the posters struggled t...

Last summer, when we were roasting in that July heat wave, Ron Friedman, Ph.D, wrote a brilliant article for Psychology Today magazine. He titled it, Want More Productive...

Good morning! Here’s my company’s proposal. It covers everything we discussed as well as the alternates for the additional work you said you would consider.

How to get read These days, anyone can be a publisher. All you have to do is start a blog, a Facebook page, or a Web site. Build a following among your customers, and the...

I’d like to begin with a big shout-out to that noted philosopher, Mr. Michael Tyson, who once said, “Everyone has a plan, ‘til they get punched in the mouth.” Which made ...

That guy’s a thick-headed, hardcore conservative. Don’t believe anything he says. He’s just parroting FOX news.

My friend, Jenni, was visiting from Scotland and she had never been to Central Park, so I took her there for a long walk, a ride on the carousel and some wine at the boat...

Back in my rep days, the V.P. of our company was a flashy guy with a gold, lion’s-head ring that was the size of a golf ball, an even bigger fancy watch, and a Cadillac t...